Jio DLT Content Template Registration

You must have your business already registered with Jio DLT. Jio SMS content template registions steps below:

First Login to Jio DLT Portal as Enterprise here
Then click on Templates>> Content Template Registration option from top menu.
Jio DLT Content Template Menu
Jio DLT Content Template Registration Menu
Then you will get add new content template screen.
Jio DLT Content Template Registration
Jio DLT Content Template Approval
  1. Choose template type first Promotional  / Transactional / Service. Choose Service category for OTP and service SMS after registration.
  2. Then select already approved header from which this sms will be sent.
  3. Type template name for your reference.
  4. Add sms content in template message box.In message where SMS data gets changed everytime for every user there add insert variable from above.
Sample : Dear {#var#}, Your OTP is {#var#}, Team ABC Software.
Then click on save.

There are 4 types of Communications in Bulk SMS Service

1) Transactional – Any message in which content OTP is required to complete Banking transactions initiated by only bank customers will only be considered as transactional.

Ex. – 3454555 is the otp for the trxn of inr {#val#} at phonepay service.


2) Service Implicit–  Any message arising out of customer’s actions or existing relationships with the enterprise that is not promotional will be considered as Service implicit message.

Ex. – Dear {#val#}, Your OTP is {#val#}. By Team ABC Com


3) Service Explicit–  These are the messages with require explicit consent from customers, that has been verified directly by recipients in a robust and verifiable manner and recovered by the consent registrar. Any service message which doesn’t fall under the service-implicit category.

Ex. – Your Rs {#val#} exclusive vouchar is UNUSED!! Redeem it on purchase of Rs. {#val#} at Marks & Spencer Use Code Valid till {#val#}! T&C.


4) Promotional –  Any message with an intention to promote or sell a product, goods, or service. Service content mixed with promotional content is also treated as promotional. These messages will be sent to customers after performing the preference and consent scrubbing function.

Ex. – YOU can win Rs. {#val#} in Fantasy cricket use code {#val#}. Install Crickbuzz app now to win Click –


You can create any number of templates as per your need.

If you try to send SMS which is not matching to SMS content template approved on DLT portal so operator will reject it and you will not get any refund for it.

This SMS template system will be live from 8th March 2021. After that only approved templates will go through DLT system.

Jio DLT Template approval time is around 48 hours. But due to huge load it may delay in approval.


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